Metabolism

Fix your midlife

Women deserve to thrive in their 40s and 50s. The answer?
Work with an experienced menopause nutritionist to find your own magic formula.

You are more in control of your health in menopause than you think

(And a prescription will only take you so far).

I know you feel your body is letting you down. You look in the mirror and wonder what the hell happened to your waistline, energy or motivation. And what's with the menopausal hot flushes, brain fog, anxiety, rage and all the bloating? You just don't feel like you any more...

You're a successful woman who has every other aspect of her life handled and yet these things seem beyond your control. You think you 'should' be able to do this on your own but, in truth, most people can't. As an experienced nutritionist I can help you navigate these choppy waters and get your glow back..

Want to reach your happy weight, tame your raging midlife hormones & regain your energy? Work with a menopause nutritionist.

WORK WITH ME

Hi, I'm Ailsa

I'm on a mission to help you get the health you deserve and a life you love

Menopause Nutritionist & Nutrigenomics Practitioner for all midlife women

I’m an award-winning Registered Nutritionist & Nutrigenomics Expert with over 10 years clinical experience working in women’s health. I’m also the author of the new book Everything they told you about menopause weight loss is wrong - a nutrition and lifestyle guide to help you fix your midlife metabolism.

I'm based in Chelmsford, Essex, but help all menopausal and midlife women nationwide (and further afield) who want to lose weight, fix their hot flushes, say goodbye to their bloating and finally get a good night's sleep so they feel fabulous. I show them how to change their diet and lifestyle using evidence-based strategies so they can stop feeling knackered and start feeling confident, in control, and living a life they love. I bring a practical, empathetic but no-nonsense approach that works for real women living real, sometimes messy, lives.

My new book is here!

Everything they told you about menopause weight loss is wrong

From peri to post, every woman with menopause symptoms, low energy, low mood needs to read this - not just those who want to lose weight. Grab your copy today!

BUY THE BOOK

DISCOVER

Workplace Wellness

Inspirational webinars and workshops (on all nutrition and lifestyle topics), drop-in clinics and other events to keep your team healthy.

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Online Courses

Why wait? Stop trying to work it out for yourself. Start now with an online course designed for all perimenopausal/ menopausal women.

Start feeling fabulous today

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Consultations

There are several options, from a one-off nutrition and lifestyle strategy session to my signature 12-week Midlife Method programme.

Unmissable Menopause Nutrition Guide

Everyone deserves to feel great whatever their stage of menopause. This free guide will help.

Menopause - from peri to post - can be a bumpy ride for midlife women. Regarless of where you are the conversation about HRT, there really is a LOT you can improve with some diet and lifestyle changes. As a menopause nutritionist, I'm spilling all the tea in this free ebook. You won't want to miss it!

SEND IT TO ME!

Your 15 biggest perimenopause questions answered – no holds barred

From menopause symptoms, to diagnosis, diet, weight gain and bloating, get the lowdown on how to handle your health so you can thrive

Ailsa Hichens

The quiet truths of menopause weight loss no one wants to hear...

(but honestly? You kind of need to) If you’ve been Googling “menopause weight loss” and wondering why none of it seems to work, I see...

Ailsa Hichens

Your daily habits are wrecking your menopause mood - here’s how to fix them

No one tells you this about menopause: your daily habits can make or break your mood in midlife and change how you experience the whole day

Ailsa Hichens

Notes from Midlife: menopause nutrition & lifestyle inso

@foodfabulousnutrition

Midlife myth incoming:
You need to fast all morning to lose weight.
🙄 As if.

Here’s the truth: what actually works in midlife isn’t skipping meals or surviving on caffeine until lunch.
It’s fixing the real root causes.

Like…
🔁 Hormone chaos (even if your GP said “everything’s normal”)
💤 Crap sleep and sky-high stress
🍪 Emotional eating that sneaks in around 4pm
😵‍💫 A metabolism that’s slowed right down but refuses to be told what to do

My client Sarah got her energy back, stopped the biscuit binges and lost weight – all without fasting a single day.

What changed?
She stopped guessing and started doing what works for her body.
With a proper plan.
Support.
Accountability.
And me in her corner.

🔥 Working with a coach makes you 95% more likely to stick to your goals.
So… ready to see what that looks like for you?

👇 Drop MIDLIFE in the comments and I’ll DM you the programme that’s designed to help women like you finally feel like themselves again.

#menopauseweightloss #midlifemetabolism #foodfabulousnutrition #ailsahichens #everythingtheytoldyouaboutmenopauseweightlossiswrong #fixyourmidlifemetabolism

Stop bullshitting yourself.

You’ve told yourself you’ll figure it out.
That you just need to try harder. Be more consistent. Eat less. Move more.
(Yawn. If that worked, we wouldn’t be here.)

Here’s the truth:
🛑 You don’t need more willpower.
🛑 You don’t need another random plan from Google or your mate’s cousin’s HRT group.
🛑 And you definitely don’t need to suffer through menopause on guesswork and green juice.

What you do need is a proper strategy.
One that actually fits your body, your life, and your hormones.

That’s where The Midlife Method comes in.
This is my high-level 1:1 programme - completely bespoke, built around you.
We write your plan together so it works with your real life (not some fantasy version where you’ve magically got loads of time, energy, and no children/meetings/hot flushes).

When you join The Midlife Method, here’s what you can expect:

🚫 Weight creeping on, even when you’re “doing all the right things”? Sorted.
🚫 Bloating that makes you want to live in leggings? Gone.
🚫 3am wake-ups? See ya.
🚫 Mood swings, hot flushes, brain fog? Consider them evicted.

Instead, you get:
✅ Sleep that actually restores you
✅ A wardrobe full of YES
✅ Food that you enjoy and that supports your hormones
✅ A brain that actually works when you need it
✅ Energy, clarity, and confidence that feels like you again

✨This is what happens when you stop winging it and work with someone who gets midlife metabolism and the madness of menopause.

The Midlife Method is tailored to you – and it works.

Comment ‘Midlife’ below and I’ll send you the details.

Once upon a time, there was a woman in midlife who felt 500 years old. Tired to her bones. Running on carbs, caffeine and sheer bloody willpower. Wondering if this is just how it is now.

(Spoiler: it’s not.)

Gone are the days of just coping through menopause.
 Of pretending you’re fine when you’re running on fumes.
 Of thinking you’ve got to figure it all out alone.

🦄 You’re here to EVOLVE. To feel powerful, clear-headed, strong – not like a walking stress ball who forgot why she walked into the kitchen.

And that means learning how to: 🔥 Eat in a way that supports your hormones 🧠 Balance your blood sugar (and your mood) 💪 Build habits that help you feel good in your body again

You didn’t come this far to come this far.

It’s time to step into the next level version of you.
 The one who knows her body, owns her energy and actually feels like herself again.
Want that? I can help.

👇 COMMENT MIDLIFE and I’ll send you the details.

#everythingtheytoldyouaboutmenopauseweightlossiswrong #fixyourmidlifemetabolism #foodfabulousnutrition #ailsahichens #menopauseweightloss #menopausesupport #midlifewellbeing #perimenopausesupport #menopausetoolkit #womenshealthover40 #menopausesupport #menopausenutritionist

Women in their menopause era, listen up:

🛑 It’s time to STOP scrolling on your phone to relax - especially at night.

Here’s why:
One minute you’re checking your messages...
🐈 Next minute you’re 47 cat videos deep, wondering why you feel wired and weirdly flat.
That’s dopamine overload. Your brain’s reward system is frazzled. (And no, you don’t need another 3 hours of reels on tiny home makeovers.)
Midlife hormones already mess with your dopamine - and endless scrolling makes it worse.
Result?
Low motivation
Meh mood
Cravings that won’t quit
Brain fog like you’re starring in your own personal sitcom called Where Are My Keys?

Instead, try going old school. If your body tells you it’s tired, actually sleep instead of other forms of ‘me time’. Or read. Just as enjoyable and better for your brain.

Annnnnnd… My book Everything They Told You About Menopause Weight Loss Is Wrong will give you all the strategies you need to feel incredible in midlife - whether you want to lose weight or not. The link is in my bio or COMMENT BOOK and I’ll send you the link right now…

#midlifewomen #menopausesupport #dopaminebalance #midlifehealth #foodfabulousnutrition #everythingtheytoldyouaboutmenopauseweightlossiswrong #stopscrolling #doomscrolling #healthyhabits #ailsahichens

There’s one message I wish I could shout from the rooftops… But I find myself whispering it.
Because I know what alcohol is doing to your midlife body. I see it in the hot flushes. The stubborn belly fat. The brain fog. The awful sleep. The 3am wake-ups. The low mood. The “why don’t I feel like myself anymore?”
But it feels dangerous to say it out loud. Because I get it. Wine has become… everything. It’s the treat. The ritual. The reward. The release. The coping mechanism. And yes – I used to drink. Sometimes too much. But eventually I realised it was stealing more than it was giving. So I stopped.
No judgement. Just truth. And I still tiptoe around it – because no one wants to hear that their glass of wine might be the thing getting in the way of feeling better.
But I’m saying it anyway. Because someone has to. You deserve the full story. Not just the palatable parts.

#everythingtheytoldyouaboutmenopauseweightlossiswrong #fixyourmidlifemetabolism #foodfabulousnutrition #alcoholandmenopause #sobercurious #midlifewellness #perimenopausehelp #menopauseweightloss #menopausesupport #ailsahichens #menopausetips #sobermenopause #soberevolution #soberlife

The “Oh sh*t” moments I wish someone had told me about sooner – the menopause edition.
 Cereal for breakfast. Crisps by 10am.
 Dinner? Dunno, I didn’t plan anything.
 And don’t even get me started on the wine + sleepless nights combo…

If you’re ticking off this list like a hormonal bingo card – you are NOT alone.

Menopause isn’t a willpower problem. It’s a fuel and support problem.
 And there is a better way to eat (one that doesn’t involve cutting everything joyful).

Want my book Everything They Told You About Menopause Weight Loss Is Wrong is packed with advice that actually works with your hormones at this stage of life.

👇 Drop BOOK in the comments and I’ll send you the link.

#everythingtheytoldyouaboutmidlifeweightlossiswrong #fixyourmidlifemetabolism #menopauseweightloss #midlifemetabolism #perimenopauseweightloss #menopausehealth #hormonebalance #foodfabulousnutrition #weightlossformidlife #midlifehealth #womenshealthover40

Menopause doesn’t come with a manual – just a bunch of symptoms you didn’t see coming.
One minute you’re smashing life – the next, you’re knackered, puffy, snappy, wired-but-tired and wondering if your brain has actually left the building.

Sound familiar? You’re not alone. And you’re not stuck like this.

In case no one’s told you lately:
👉 You don’t have to just “put up with it” 👉 You don’t have to give up bread, wine and the will to live 👉 And you definitely don’t need another generic “diet” that leaves you hangry and hating everyone

Here’s what I help my clients fix: ⚡ Low energy ⚖️ Stubborn weight gain 😵‍💫 Brain fog 🌙 Poor sleep 💣 Anxiety and stress that won’t quit
And we do it in a way that actually fits your life – no unrealistic plans, no shame, no BS.
So if you’re ready to feel like you again (just a more energised, clear-headed, less-snappy version)… I’m your woman.

👇 COMMENT MIDLIFE and I’ll send you the details. Or send me a message if you’re more of a DMer. Let’s get your mojo back.

#everythingtheytoldyouaboutmenopauseweightlossiswrong #fixyourmidlifemetabolism #foodfabulousnutrition #ailsahichens #menopauseweightloss #menopausesupport #midlifewellbeing #perimenopausesupport #menopausetoolkit #womenshealthover40 #menopausesupport #menopausenutritionist

🙅‍♀️ Thanks, but no thanks. As a menopause nutritionist, some things are just non-negotiable in my world.

Calorie restriction and over-exercising are what is killing your chances of reaching your happy weight over 45 but so many women are being given this 💩 advice and it boils my blood.

If you’re not the weight you want to be in midlife there are a bunch of things to consider, and item 97 on the list is calorie counting. There are many things that are so much MORE important. Anyone who tells you otherwise is wrong.

(Which, incidentally, is why I wrote my book Everything They Told You About Menopause Weight Loss Is Wrong). If you don’t yet have a copy, this is your sign. Obviously I am biassed, but I think it should be on every woman’s bookshelf! Link is in my bio - or comment BOOK and I’ll send it to you.

I’m also super interested about the worst weight loss advice you’ve been given now you’re in your ‘menopause era’... Tell me in the comments 👇

#everythingtheytoldyouaboutmidlifeweightlossiswrong #fixyourmidlifemetabolism #menopauseweightloss #midlifemetabolism #perimenopauseweightloss #menopausehealth #hormonebalance #foodfabulousnutrition #weightlossformidlife #midlifehealth #womenshealthover40 #bookstagram

You can’t starve your way through menopause.
Not with green juices. Not with calorie counting. And definitely not by skipping dinner because you had a sandwich at lunch.

If you’re 45+ and feeling like your body’s been hijacked - brain foggy, bloated, boiling hot and stuck with weight that won’t budge no matter how “healthy” you eat - it’s not your fault.

You don’t need another diet.
You need a midlife method that actually works.

💥 Real food.
💥 Real strategy.
💥 Real results.

The Midlife Method is my 12-week high-touch 1:1 coaching programme for women ready to:
🔥 Lose the weight (without losing their minds)
🔥 Sleep through the night
🔥 Tame the flushes
🔥 And finally feel calm, confident, and in control again

You bring the commitment. I’ll bring the method.
Let’s get your life - and your body - back.

👇 Comment MIDLIFE for the deets on my fab programme The Midlife Method. Or send me a message.

#midlifehealth #midlifemetabolism #hormonebalance #foodfabulousnutrition #menopauseweightloss #womenshealthover40 #weightlossformidlife #menopausenutrition #everythingtheytoldyouaboutmenopauseweightlossiswrong #menopausesymptoms #menopausenutritionist #thrivinginmidlife #menopausesupport #hormonalhealth #balancedhormones #insulinresistance #menopause #perimenopause #midlifewellness #menopausewellness

Feeling like midlife is a never-ending cycle of discomfort and diet fads? Your menopause era doesn’t (and shouldn’t) have to be like that.
I’ve been a practising nutritionist for over 10 years and I swear that going in hard is NOT the solution for women over 45.
So let me introduce you to my signature programme The Midlife Method, which is designed to help you navigate menopause with grace, not grit.
No extreme restrictions. No punishing workouts.
Just practical, sustainable strategies to help you feel your best.
Ready to redefine your midlife journey?
DM midlife for questions and to get started.
OR, if you’ve not yet grabbed your copy of my fab book Everything They Told You About Menopause Weight Loss Is Wrong, go to all book places and gr

#everythingtheytoldyouaboutmenopauseweightlossiswrong #midlifemethod #midlifewomen #midlifemetabolism #midlifenutritionist #menopausenutritionist #menopausenutrition #perimenopausenutritionist #PerimenopauseJourney #perimenopausediet #foodfabulousnutrition #menopausecommunity #menopausesymptoms
#wellwoman #weightlosssover40 #womenover40 #midlifehealth #perimenopausediet #perimenopausehealth #perimenopauselikeaboss

If you’re a woman over 40, you’ll know there are 472 different things you need to ‘prioritise’. And you’ve probably already clocked that the very last things on that priority list are the things you want to do just for the joy of doing them rather than ‘in order to…’

The sheer relentlessness of it all is exhausting.

So now is an excellent time to get VERY GOOD at two things:
Understanding the stuff you must prioritise in your own health to thrive - rather than just keep your head above water.
Stop giving as many f*cks about things. Luckily, this gets easier with age.

Item #1 is covered in detail in my book Everything They Told You About Menopause Weight Loss Is Wrong. Get it on Amazon and other places you can buy books. This is one wild read you need in your life. Before you do item 23 on your list, go and get yourself a copy on ebook or paperback.

Item #2 might take a little longer but it’s worth practising if you’ve not quite got the hang of it. But consider this: for everything single thing you do or don’t do in your life, other people will have an opinion. You cannot stop it, you’re not in control of it, and it will slowly mess with your confidence. Let them (as the wonderful @melrobbins says in her bestselling book).

And, if you haven’t listened yet, I was talking about this - and other things - on the brilliant Big Drink Rethink podcast this week..

#letgoofperfect # #mediocrity#perfectionism #wellbeing #selfcare #sobercurious#sobriety ]
#weightloss #alcohol #everythingtheytoldyouaboutmenopauseweightlossiswrong #fixyourmidlifemetabolism #foodfabulousnutrition #ailsahichens

🎤 Mic drop!

I think we all do know what happens when you skip breakfast and try to power through with just caffeine:

🚨 Mid-morning brain fog
🍪 11am snack attack
😩 Blood sugar chaos
🍷 Wine o’clock starts feeling necessary by 5

But me? I’ll never know.
Because this is how I start my day now 👇

Colourful. Satisfying. Packed with protein.

Midlife metabolism needs more than just willpower - it needs fuel.
Especially first thing.

Learn the new rules of feeling FABULOUS over 40. Comment BOOK and I’ll send you a link to the read that’ll make all the difference.

#everythingtheytoldyouaboutmenopauseweightlossiswrong #fixyourmidlifemetabolism #foodfabulousnutrition #ailsahichens #midlifemetabolism #menopausebreakfast #breakfastwithbenefits #menopauseweightloss #proteinforthewin

👀 Irresistible? Absolutely.

That feeling when you stumble across a book that actually tells the truth about menopause weight loss (and doesn’t make you feel like a broken machine or a walking hormone bomb).

What you’re seeing: ✨ My fab new book busting the biggest menopause myths ✨ Real science - no scare tactics, no celery ✨ Everything you should have been told about your metabolism at 45

Want to know what all the fuss is about?
 Grab your copy of Everything They Told You About Losing Weight in Menopause Is Wrong on Amazon now.

Comment BOOK and I’ll send you the link.

#everythingtheytoldyouaboutmidlifeweightlossiswrong #fixyourmidlifemetabolism #menopauseweightloss #midlifemetabolism #perimenopauseweightloss #menopausehealth #hormonebalance #foodfabulousnutrition #weightlossformidlife #midlifehealth #womenshealthover40 #bookstagram

Ever feel like everything you were told about weight loss is completely useless in midlife? Same.

The old diet rules don’t work for your changing metabolism - but that doesn’t mean you’re stuck.
📖 Comment “BOOK” and I’ll send you the link to the new rule book. You MUST stop prioritising cutting calories, doing long vasts, and tonnes of cardio. It’s not you, it’s your hormones.

#everythingtheytoldyouaboutmidlifeweightlossiswrong #fixyourmidlifemetabolism #menopauseweightloss #midlifemetabolism #perimenopauseweightloss #menopausehealth #hormonebalance #foodfabulousnutrition #weightlossformidlife #midlifehealth #womenshealthover40 #bookstagram

Feeling flat? Frayed? Like your hormones have taken early retirement?
Here are 10 small-but-mighty things you can do this weekend to start feeling more like yourself again. No celery juice. No 27-step morning routine. Just real stuff that actually helps.

✨ Avocado, eggs, smoked salmon, sourdough - your hormones will thank you.
✨10 mins of nothing = nervous system reset.
✨Morning light = happy hormones + better sleep.
✨Rainbow food = gut love + mood boost
✨New policy - only books you love
✨ Connection > isolation - oxytocin for the win.
✨ At least one thing - no productivity, no purpose - just pleasure.
✨Future you will scream thank you for making that meal
✨ No and zero fs given
✨Jjournal, scribble, rant - less 3am spiralling)

Your weekend reset starts here - simple shifts that soothe your symptoms, calm your nervous system and support your midlife metabolism.

And if you’re nodding along thinking “Yes please, but tell me why this all works?” –
📖 You need to read my book: Everything They Told You About Menopause Weight Loss Is Wrong.
Real talk. Real science. Real solutions for fixing your midlife metabolism, balancing your hormones and ditching the fluff.
Grab your copy now – link’s in the bio.
#everythingtheytoldyouaboutmenopauseweightlossiswrong #fixyourmidlifemetabolism #foodfabulousnutrition #ailsahichens #menopausereset #menopausehealth #perimenopausesupport #menopausefood #menopausesymptoms #midlifewellness #hormonebalance

When anxiety meets menopause: a 4-week transformation

At 48, Melissa felt completely flat. Nothing was technically ‘wrong’ (according to her doctor), but she’d lost her spark. Ducking out of social events, hating what she saw in the mirror, and feeling constantly on edge.

Fast forward 4 weeks and things couldn’t be more different.

She joined my Midlife Method signature programme and, with my support, she made some strategic changes to what she ate. Nothing weird or faddy, just ensuring she had the right balance of foods to keep her blood sugar steady throughout the day.

We sorted her digestive health (because your gut and mood are linked), and made some small but mighty tweaks to her daily routine (stuff that hardly anyone talks about).

Her words: “I could not believe the difference. Within maybe a week or 10 days, I started having more energy where before I just could not be ars•d. I was sleeping better, I felt less bloated. It’s almost like it was magic.”

Melissa put in the work but she also had someone on her side to cut through the 4089 different things she *could* be doing and create an evidence-based plan that actually fitted her life. No weird food required.

Struggling with similar symptoms? Let’s chat about how we can help you get your spark back. Comment MIDLIFE to get started

🙋‍♀️ Question time: who’s taking care of YOU?

I’m asking because…
In menopause and midlife, all kinds of things matter in feeling happy and healthy (and energised). And taking some time out to focus on you, what you want and prioritising the things that matter is key. It can feel uncomfortable. So many women I speak to have become distanced from taking care of their needs or even understanding what makes them happy.

I talk a lot about this in my book Everything They Told You About Menopause Weight Loss Is Wrong, which (although it’s about weight loss is really about all things that matter in midlife).

Now it’s the weekend, it’s the perfect time to do something great for yourself. Even if that means just taking an extra 10 minutes to sit in peace and quiet.

Let me know what you’re doing for yourself today. And, if you don’t have my book yet, comment BOOK and I’ll send you the link.

#everythingtheytoldyouaboutmidlifeweightlossiswrong #fixyourmidlifemetabolism #menopauseweightloss #midlifemetabolism #perimenopauseweightloss #menopausehealth #hormonebalance #foodfabulousnutrition #weightlossformidlife #midlifehealth #womenshealthover40 #bookstagram

If I could go back 10 years, I’d tell myself this:

* Stop the endless cardio – lifting weights is what actually protects your metabolism
*Stop cutting calories to the extreme – it only backfires
* Self-care is as important as exercise – stress makes weight loss harder, not easier
* If your digestion is off, fix it first – gut health controls everything, including whether your body will let go of weight.

Midlife weight loss isn’t impossible. But it does require a different strategy.

If you’re still following the old rules and getting nowhere, I can help:

DM me to book a strategy session so we can create a personalised plan

Comment BOOK and I’ll send you the link to my book, where I break it all down step by step

#everythingtheytoldyouaboutmidlifeweightlossiswrong #fixyourmidlifemetabolism #menopauseweightloss #midlifemetabolism #perimenopauseweightloss #menopausehealth #hormonebalance #foodfabulousnutrition #weightlossformidlife #midlifehealth #womenshealthover40 #bookstagram

Still clinging to the old ways, hoping they’ll ‘fix’ things? Spoiler: they won’t.

Your metabolism has changed, and the rules are different now. No more starving yourself, over-exercising, or relying on willpower alone..

You have to save yourself- and my book is the perfect place to start.

📖 Everything They Told You About Menopause Weight Loss Is Wrong will show you exactly how to fix your midlife metabolism—without the nonsense. Ready? Head to my bio for the deets or comment BY OK and I’ll send you the link.

#fixyourmidlifemetabolism #everythingtheytoldyouaboutmenopauseweightlossiswrong

Struggling to sleep in your MENOPAUSE ERA? 😵‍💫 You’re not alone. And no, it’s not just about going to bed earlier.

There are so many reasons your sleep could be a total sh*tshow – caffeine, stress, hormones, blue light, a bedroom that feels like a sauna… the list goes on.

But good news: you can fix it. More sleep = more energy and better weight loss. 🎯

📖 Want the full lowdown? My book has TWO chapters on sleep that will help you sort it.

💡 Need a plan that works in your life? The Reset class has everything you need.

📩 Comment BOOK and I’ll send you the book link.
📩 Comment RESET and I’ll send you the class link.

#everythingtheytoldyouaboutmenopauseweightlossiswrong #fixyourmidlifemetabolism #resetyourmidlifemetabolism #menopausesleep #midlifesleep #menopauseinsomnia #sleephacks #bettersleep #midlifeenergy #hormonehealth #foodfabulousnutrition #ailsahichens

🔥 Stop counting, start choosing! 🔥

Menopause weight loss isn’t about obsessively tracking every calorie – because not all calories are created equal (if only it were that simple!).

What matters more? The TYPE of food you eat. Whole, nutrient-dense foods fuel your body, balance hormones, and keep you feeling full – while ultra-processed junk just leaves you hungry and frustrated.

Your metabolism isn’t a calculator – it’s a whole system. Give it the right fuel, and it will work for you.

#fixyourmidlifemetabolism #everythingtheytoldyouaboutmenopauseweightlossiswrong #menopauseweightloss #foodfabulousnutrition #ailsahichens

In perimenopause, changing levels of the sex hormones oestrogen, progesterone and testosterone affect more than just your periods and cause typical symptoms of menopause like hot flushes, anxiety and brain fog.

They wreak havoc on your metabolism, making you react differently to food, store more fat, and store that fat around your middle.

You’re also more likely to experience sleep disturbances and lose your resilience to stress, which, in turn, makes it more likely you’ll weigh more.

You’re also at greater risk of other bad health events, so it is time to do something different.

Food and lifestyle change are the medicine you need. It’s not as hard as you expect. And there is less lettuce involved than you might think too. I’ll walk you through everything you need to know in order to fix it NO MATTER where you’re starting from and even if you’re having the menopause from hell. Just COMMENT “book” and I’ll send you the link to Everything They Told You About Menopause Weight Loss Is Wrong.
Now, who else needs to see this today? Let them know

#everythingtheytoldyouaboutmidlifeweightlossiswrong #fixyourmidlifemetabolism #menopauseweightloss #midlifemetabolism #perimenopauseweightloss #menopausehealth #hormonebalance #foodfabulousnutrition #weightlossformidlife #midlifehealth #womenshealthover40 #bookstagram

Don’t Look 👀

#menopausenutrition #midlifewomen #DontLookAtThePinnedComment #menopausesymptoms #menopausehealth

Midlife is already a juggle. Peri, post… wherever you are, it feels like there are 400 different things you ‘should’ be doing.

I know you will have already tried some of these things - which is why you know the maths doesn’t stack up. This is exactly why I wrote my book Everything They Told You About Menopause Weight Loss Is Wrong.

Let’s talk meno myths:

❌ Eat less, move more – It might have worked for you a decade ago but it's the worst right now. And, when women exercise a lot, they often accidentally ramp up their hunger hormone, which means they either eat more or feel miserable trying not to.

❌ Calories in vs. calories out – Your body doesn’t process all calories the same way. Then there’s the hormonal impact of food – if insulin sensitivity is off (as it often is in midlife), simply cutting calories won’t fix the problem.

So what does work?

✅ Eat in a way that supports hormones – Think Mediterranean diet, lots of fibre, veggies, healthy fats, good sources of protein, easy on the carbs.

✅ Fasting, yes or no? It depends…

✅ Get underlying stuff checked out - Thyroid, blood glucose/ HbA1c, digestive problems, inflammation, food intolerance, maybe even find out what your genetic blueprint is for metabolism.

✅ The ‘right’ exercise – Walking, weights, yoga – not just for fitness but to keep metabolism firing, maintain muscle, and protect bone health.

✅ Prioritise sleep – This is the single biggest thing you can do for your health. If you’re ignoring it, you’re making everything harder.

✅ Manage stress – I know you think you’re coping, but stress has a sneaky way of messing with your metabolism.

✅ Start with ONE thing – Don’t try to do it all at once. Pick one change, stick with it for a month, and build from there. Sustainability beats overwhelm every time.

And if you want the full strategy (plus some ‘magic foods’ that can help nudge fat loss along), COMMENT ‘BOOK’ and I’ll send you the link!

You’ve been lied to about midlife weight loss.

⚡ Eating less won’t work.
⚡ HRT alone won’t fix your metabolism.
⚡ Crash diets? A recipe for disaster.

Midlife weight gain isn’t inevitable. You just need a different approach – and that’s exactly what I teach in my book. 📖

👉 Which of these myths have YOU been told? Drop them in the comments!

👀 Ready to stop struggling? Comment BOOK and I’ll send you the link.

#everythingtheytoldyouaboutmidlifeweightlossiswrong #fixyourmidlifemetabolism #menopauseweightloss #midlifemetabolism #perimenopauseweightloss #menopausehealth #hormonebalance #foodfabulousnutrition #weightlossformidlife #midlifehealth #womenshealthover40 #bookstagram

It’s World Book Day – the perfect excuse to curl up with a brilliant read (or in my case, write one).

To celebrate, I’m reading the first page of Everything They Told You About Menopause Weight Loss Is Wrong – my book that busts the myths and shows you how to actually fix your midlife metabolism.

If you’ve ever felt like your body suddenly changed the rules on you (spoiler: it has), this book is your roadmap back to feeling like you again.

🎧 Sound on and tell me – what are you reading right now? Thrillers? Romance? A cookbook that’s mostly for the pictures? (I’m deep into my usual diet of murders and mysteries when I’m not writing about metabolism!)

Get your copy now and let’s make midlife the plot twist you love🔥

#

#worldbookday #everythingtheytoldyouaboutmenopauseweightlossiswrong #fixyourmidlifemetabolism #foodfabulousnutrition #ailsahichens #midlifewellness #menopauseweightloss

#everythingtheytoldyouaboutmidlifeweightlossiswrong #fixyourmidlifemetabolism #menopauseweightloss #midlifemetabolism #perimenopauseweightloss #menopausehealth #hormonebalance #foodfabulousnutrition #weightlossformidlife #midlifehealth #womenshealthover40 #bookstagram

For years, we’ve been told: 🚫 Eat 1200 calories a day 🚫 Do more cardio 🚫 Cut carbs completely
And yet… midlife weight gain keeps happening.

Here’s the truth: ✔️ Your metabolism changes in perimenopause and beyond. ✔️ Strength training is more effective than endless cardio. ✔️ Blood sugar balance matters more than calorie counting.
If what worked in your 30s isn’t working now, it’s time to throw out the outdated diet advice and learn how to fix your midlife metabolism for good.

📖 Everything you need is inside Everything They Told You About Menopause Weight Loss Is Wrong.

💬 Comment "BOOK" and I’ll send you the link!

#everythingtheytoldyouaboutmidlifeweightlossiswrong #fixyourmidlifemetabolism #menopauseweightloss #midlifemetabolism #perimenopauseweightloss #menopausehealth #hormonebalance #foodfabulousnutrition #weightlossformidlife #midlifehealth #womenshealthover40 #bookstagram

Most women turn to restrictive diets in menopause to stop the midlife weight creep. But ‘dieting’ is miserable and hard when you’re relying on willpower alone 😬

Scroll through the slides to find out why you don’t need willpower at all to lose the weight you want to when you know what your body actually needs in midlife.

In a nutshell:
You need the right kinds of foods for your midlife body🍳

Enough relaxation and sleep💤

The right exercise 🏃‍♀️

And a consistent approach, which means finding something that doesn’t feel hard and is actually enjoyable, leaves you filled with energy and feeling better than you have in years 🎠

When you’re doing 400 other things, this doesn’t always feel do-able. And how do you know exactly what to do and which bits of the advice apply to you?

That’s just what my new book Everything They Told You About Menopause Weight Loss Is Wrong. I break down exactly how to fix your metabolism, balance hormones, and finally lose weight in midlife.

I wrote it for women just like you who are frustrated with all the conflicting info and the outdated crap. You can get it on Amazon in paperback and Kindle, and in all the places you can get books online.

#everythingtheytoldyouaboutmidlifeweightlossiswrong #fixyourmidlifemetabolism #menopauseweightloss #midlifemetabolism #perimenopauseweightloss #menopausehealth #hormonebalance #foodfabulousnutrition #weightlossformidlife #midlifehealth #womenshealthover40

Everything they told you about menopause weight loss is WRONG.

You’ve been told to just eat less and move more - but let’s be real, has that actually worked in midlife? 🤔

Here’s the truth:
❌ Your metabolism isn’t just ‘slowing down’ - it’s CHANGING.
❌ HRT won’t magically fix weight gain. (I can help with a LOT but not this)
❌ Calories in, calories out? Oversimplified and outdated.

If you’re frustrated, you’re not alone - but there IS a solution (and it’s NOT another fad diet).

📖 In Everything They Told You About Menopause Weight Loss Is Wrong, I break down exactly how to fix your metabolism, balance hormones, and finally lose weight in midlife – WITHOUT starving yourself or living in the gym.

There’s a little bit of science in there (because it’s important to know why things are the way they are), lots of stuff about food strategy and food in general but no recipes (you have 435 books on this already and will be able to use the recipes you already have), a few chapters on the lifestyle stuff that’s important (an essential element), and a handful of chapters on how to actually get the info into your life (there’s only so much knowledge a girl needs - action is what matters).

🔥 Drop a “BOOK” in the comments, and I’ll send you the link.

#everythingtheytoldyouaboutmidlifeweightlossiswrong #fixyourmidlifemetabolism #menopauseweightloss #midlifemetabolism #perimenopauseweightloss #menopausehealth #hormonebalance #foodfabulousnutrition #weightlossformidlife #midlifehealth #womenshealthover40

🚨 IT’S HERE! 🚨
Everything They Told You About Menopause Weight Loss Is Wrong is officially out! 🎉

If you’ve ever been told to ‘eat less, move more’—and wanted to scream—it’s not you, it’s the bad advice. Midlife metabolism is a whole new ball game, and this book spills the tea on what actually works.

Although the title is about weight loss, it's about ALL menopause symptoms really and how to live your best life at this stage of your life.

In the book, I'm lifting the lid on the science (in an interesting way because I think it really does help to understand what on earth is happening under the bonnet), the food, the lifestyle stuff - and how to actually do the work (because unless you actually do something different, you don't get anything different).

🔥 This is why you need it:

Midlife weight loss is about fixing your metabolism, not starving yourself.
Sleep, energy, cravings—your metabolism rules it all.
Science-backed food + lifestyle tweaks that actually help.

📖 Available now on Kindle (£4.99) + paperback (£12.99) → Comment 'BOOK' and I'll send you the link.

If you grab a copy and love it, please leave a review—it helps so much! 😘 Oh, and please tag someone who needs to know about this and share to help me spread the word.

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Want to reach your happy weight, rebalance your wonky midlife hormones & regain your energy? We should talk. I'm based in Chelmsford, Essex, but the majority of consultations are online.

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Metabolism

Fix your midlife

Women deserve to thrive in their 40s and 50s. The answer? Work with an experienced menopause nutritionist to find your own magic formula.

You are more in control of your health in menopause than you think

(And a prescription will only take you so far).

Want to reach your happy weight, tame your raging midlife hormones & regain your energy? Work with a menopause nutritionist.

Hi, I'm Ailsa

Menopause Nutritionist & Nutrigenomics Practitioner for all midlife women

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Everything they told you about menopause weight loss is wrong

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Women deserve to thrive in their 40s and 50s. The answer?
Work with an experienced menopause nutritionist to find your own magic formula.